We’re back with the second volume of The Social Media Trend Report!
After frying our eyeballs on way too many GRWMs, we found the trends that slap—and the ones that can peace out. We suffer the scroll so you don’t have to. And yep, new reports drop every two weeks. Tell a friend, tell your boss, tell your group chat.
Social Media Trend #1: She Doesn’t Know It Yet
The She Doesn’t Know It Yet trend is all about foreshadowing (i.e. the perfect excuse to post a throwback pic and flex on the past). Think, “She doesn’t know it yet, but she’s about to become that girl.” Self-deprecating? Yes. Inspiring? Also yes.
How to use this social media trend:
Product Evolution: Post a screenshot of where your website started versus where it is now with the caption: “She doesn’t know it yet, but she’s about to crash from too much traffic.”
Business Transformation: Remember those grainy pics of the garage/closet/café where it all started? Dust those off and share them with the caption: “They don’t know it yet, but they’re building an empire in here.” Use a carousel to show where you are today. Shiny new digs, retail space, warehouse operations or any unique visual indicator of your growth.
#CorporateBusinessTip: Spotlight a star employee’s growth over time to show how much they’ve accomplished.
Social Media Trend #2: How to Kidnap Me
@refybeauty @sephora does that to us #refybeauty #makeup #lipsculpt #beauty #sephora #refylips #lipliner ♬ original sound – Shadowless
The How to Kidnap Me trend is peak unhinged in the best way. People are listing their favorite stuff like, “Leave a trail of [insert obsession here] and I’m gone.” It’s a funny, unserious way to show just how tempting something is. This is the perfect moment to make your product or service look so irresistible, it’s basically bait.
How to use this social media trend for specific businesses:
Creative Agency: “Leave a trail of vintage film filters, a client who says ‘do your thing,’ and three untouched rounds of feedback. Gone, baby.”
Corporate Culture: “Leave a trail of branded hoodies, surprise Fridays off, and Slack channels that are 90% memes—HR won’t even know I’m gone.”
Coffee Shop or Café: “Leave a trail of oat milk lattes, punch cards with one stamp left, and that barista who calls me ‘boss’—consider me kidnapped.”
Skincare Brand: “Leave a trail of mini serums, aesthetic packaging, and a ‘clinically proven’ sticker—I’ll follow you anywhere.”
Social Media Trend #3: Get Me to God’s Country
The Get Me to God’s Country trend took off after Morgan Wallen left SNL early and posted “Get me to God’s country” with a jet pic. The internet ran wild, turning it into a meme for everyone’s favorite places—from The Cheesecake Factory to queer culture icons. A funny, ironic ode to personal happy places.
How to use this social media trend:
Your Brand as God’s Country: The Obvious: turn your business into a safe haven. For example, “Get me to God’s Country,” with a photo of your busines
Ecommerce Moments: “God’s Country” can sometimes be that brief, euphoric high when you click Buy Now. Post a picture or video that lets your customers fantasize over that moment with your own brand.
#CorporateBusinessTip: For a new take on this trend, share your company version, but encourage UGC by asking customers to share their own version of “God’s Country” using your product or service.
Social Media Trend #4: Hozier Yell
The Hozier Yell is inspired by the vocals of artist, Hozier. Use this trend to let your excitement and joy run wild. Think raw emotion—like when you finally find the perfect pair of jeans or land that big client. Use the caption “A moment that felt like Hozier’s yell” alongside the trending audio.
How to use this social media trend:
Share Customer Testimonials: Encourage your customers to share reviews on what aspects of your company feel like the Hozier Yell.
Celebrate Team Success: Landing a huge client deserves more than just a high-five. Share your latest company win with the caption, “A moment that felt like Hozier’s yell.”
#CorporateBusinessTip: Let your audience in on those moments where your team accomplishes something that’s more than just business-as-usual.
Social Media Trend #5: The Floor on Fox
The “open your mouth” trend started with The Floor on Fox —contestants named desserts rapid-fire and TikTok turned it into a thirst trap for sugar. Users now open their mouths wider for faves like cheesecake or pie. It’s weird, it’s viral, and somehow, it makes you crave cookies and chaos.
How to use this social media trend:
Put Your Face in It: Hop on camera and do the thing—play the audio, list your own products, and open your mouth based on what you’d actually go feral for. It’s goofy. It’s viral. It works. Bonus points if your reactions are dramatic.
Let Your Followers Vote: Ask your audience to weigh in. Which product would they open wide for? Use it to gather votes on new launches, flavors, or features. Entertaining and market research in one.
#CorporateBusinessTip: Mash up clips of different team members doing the trend—one opens wide for cookies, another shrugs at cake. Or: use captions to swap out the desserts for your actual products or features. Let the trending audio do its thing while your text tells your product story.
@drinkpoppi what flavor should we make next bestie?! 😉 #drinkpoppi #poppisoda #poppi #sodasback #foryoupage #fyp #fy ♬ The Floor on FOX – Reality Club FOX
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