Too busy running your business to scroll TikTok 24/7? Don’t sweat it. We’ve rounded up the latest social media trends that your brand can hop on to start living rent-free in your followers’ brains.
Check back every two weeks for a new volume of the Social Media Trends Report with even more tips and brand engagement cheat codes.
Social Media Trend #1: Hard Launch
You think you’re getting a cutesy relationship reveal. But no—you’re getting a salt shaker. Or a Sudoku book. Or a bottle of vodka. Set to “Spring Into Summer” by Lizzy McAlpine, the Hard Launch trend is all about the ultimate bait-and-switch.
How to use this social media trend:
Spotlight Your Hero Product: Pan dramatically to your best seller like it’s your ride-or-die.
Make Your Brand Personable: Highlight niche team quirks like your graphic designer’s over-the-top phone case or the team’s go-to office snack.
#CorporateBusinessTip: Use this trend to introduce (or remind) your audience of that one, especially lovable detail of your product or service. The more niche the obsession, the better the engagement.
@shonatya in love w my lil addiction #sodoku #hardlaunch ♬ original sound – char ᡣ𐭩
Social Media Trend #2: God Forbid
@gracylately can’t have a bad day bc then my credit card has a bad day
♬ Easy – Commodores
The God Forbid trend flips the script by turning so-called bad behavior into something bold, justifiable, or even admirable. Think of it as a classy rebuttal set to the smooth 70’s soul track, “Easy” by the Commodores.
How to use this social media trend:
Address Common Misconceptions: Create a reel to respond to the 30th Instagram comment that reads “You charge how much for [insert product]?” with a cheeky statement like “God forbid we pay our team, source ethically, and still make magic.”
Shine a Light on Your Values: Whether it’s sustainability, accessibility, or handcrafted details, this is a great trend to show what your brand actually stands for—sarcasm-first.
#CorporateBusinessTip: Make a reel to address a FAQ and spin it into a fun, yet educational brand moment.
Social Media Trend #3: Not Meant to Live an Uncomfortable Life
The “I just don’t think, at this age, I’m meant to live an uncomfortable life” quote turned social media trend from “The White Lotus” is peak entitled, peak dramatic, and peak perfect for brands. Whether you sell silk robes or accounting software, your product is the solution to someone’s discomfort.
How to use this social media trend:
Make Your Product the Hero: Show how your product or service makes annoying tasks easier, faster, or not your customer’s problem anymore.
Play up “Delulu” Energy: Show customers living their best lives with your product while ignoring anything mildly inconvenient. Bonus if someone’s fanning themselves with a receipt.
#CorporateBusinessTip: This is your permission slip to be a little extra. Alleviate the pain point, sell the fantasy, and add a touch of “this could be you.”
@interior_secrets We simply don’t have the will…
♬ original sound – Marc Walsh-Greene
Social Media Trend #4: In a Moment, It Could All Boom
The It Could All Boom trend focuses on a sudden shift (i.e. a Boom moment where everything changes). Originally used for friendship breakups, jaw-dropping TV plot twists, and chaotic life updates, small businesses are flipping the script to flex their own glow-ups.
How to use this social media trend:
Document the Business Transformation: Post a visual timeline of how your brand has evolved—from that first fulfillment center with one person packing products in a garage to a full team meeting.
Show off Product Evolutions: Unveil a stunning new product drop, a restock announcement, or that version of your packaging that finally slaps.
#CorporateBusinessTip: Lean into the “before” just as hard as the “after.” Think, outdated logo turned refreshed, stunning brand identity. Boom.
Social Media Trend #5: Miss, You Forgot Something
The Miss, You Forgot Something trend turns forgetfulness into a playful and strategic performance. Set to a trending audio that interrupts with the one-liner, this trend is perfect to reveal various aspects of a look, a vibe, or a product drop until it all clicks.
How to use this social media trend:
Showcase Product Evolution: Reveal your new collection one dramatic element at a time—like earrings, shoes, and, finally, the show-stopping coat. Or homepage. Or dashboard.
Before and After: Start with the bare minimum and add layers like a minimalist desk setup turning into a productivity haven.
#CorporateBusinessTip: Use this trend to position your product as the last, crucial touch. Without it? The look flops. The outfit’s not done. The meeting doesn’t run. You get the idea.
TRENDS MOVE FAST.
Good thing you don’t have to.
You’re busy being brilliant. We’re busy tracking what’s next on Tiktok. Let us handle the social. Deal?
