We’ll save you the scroll fatigue.
Volume 4 of The Social Media Trends Report is here—five trends that aren’t just viral bait. These are smart, swipe-worthy plays designed to boost your brand without trying too hard.
And yes, there are a few idea for the buttoned-up corporate crowd. Just because you’re enterprise doesn’t mean your social has to be beige.
Social Media Trend #1: Jaws
Cue the suspense! Creators are popping in and out of frame to get closer to their biggest temptations—be it a secret, the weekend, or their favorite product. Try it out with a reel set to the popular Jaws audio and add your hook in the text overlay.
How to use this social media trend:
Highlight What’s Irresistible: Frame your product, perk, or promo as the thing no one can stay away from. For example, “Us when someone says ‘free shipping on all orders.’”
Play With Curiosity: Capture your team peeking around corners when someone mentions a new color way, a highly-anticipated event, or yes—cake in the office.
#CorporateBusinessTip: Tease details of a highly anticipated event, bring lighthearted attention to one of your brand pillars, or call out a specific element of your top product.
@brookenielsen0 my favorite topic of conversation #fantasybooktok #booktok #sjm #throneofglass #tog #jaws #jawstheme ♬ Jaws Main Theme (From “Jaws”) – Geek Music
Social Media Trend #2: Almost Forgot This is the Whole Point
This one’s for the softies. Set to a dreamy piano track, creators pause the chaos to remember what actually matters. The text overlay? “Almost forgot this is the whole point.” Think sunsets, pets, tiny wins, and full-body exhale moments.
How to use this social media trend:
Soft Launch Your Why: Post a behind-the-scenes moment that reminds your following why you created the brand—watching a customer unbox your product or receiving a review about how your service changed someone’s life.
Use it as a Brand Reality Check: Take the time to highlight joy, like a DM from a happy customer or someone crying over your oat milk candle.
#CorporateBusinessTip: Remind your audience (and yourself) what makes your product or service valuable.
Social Media Trend #3: Probably Needed a Hug
Set to a gentle, nostalgic audio, this trend reflects on moments we were clearly not okay in hindsight and spiraled into chaos or distractions instead of asking for help. It’s vulnerable, self-aware, and somehow still funny.
How to use this social media trend:
Reveal Behind-the-Scenes Moments: Show the chaos that happens behind closed doors to bring a product or service to life—DIY mood boards, back-to-back coffee trips, you name it.
Own the Growth: Highlight the chaos you once called strategy—obsessive rebrands, color-coded calendars, or that 8am brainstorm no one asked for.
#CorporateBusinessTip: Be honest about your brand’s journey. People love a founder (or team) that is relatable.
@ali.altt Retail therapy is the best kind of therapy 💅🏼
♬ original sound – music.rly
Social Media Trend #4: Le Freak
@isabelleparkkk freak outttt 😛 @ryan @lauren @adrienne monique #freakout #lefreak #dance #trendingdance ♬ Le Freak – Chic
Le Freak, c’est chic. TikTok is disco dancing its way to greatness with this ‘70s classic. If you’ve ever wanted to show off your team or brand’s personality, this is your cue.
How to use this social media trend:
All Eyes on Your Team: Spotlight team members one-one-by one. Extra points if they show off their best dance moves.
Own the Growth: Highlight the chaos—have a team member reveal fun aspects of company culture, the break room, or an inside joke.
#CorporateBusinessTip: Let loose a bit. This trend is your excuse to highlight what makes your team quirky or your brand approachable.
Social Media Trend #5: The Butterfly Effect
This one’s a storytelling moment. Share a tiny action that somehow led to something huge—and maybe even life-changing.
How to use this social media trend:
Tell Your Origin Story: Start with something random—a bad breakup, a typo, a meltdown in Michael’s—that eventually led to launching your biz. For example, “The butterfly effect is crazy because if my roommate hadn’t stolen my shampoo, I wouldn’t have invented my scalp care line.”
Spotlight a Game-Changing Pivot:
Use this trend to show the moment you stopped doing things the “normal” way and finally built a business that works for you.
#CorporateBusinessTip: Your business likely didn’t happen in a straight line. Use this trend to show your audience the weird, winding path it took to get here—and remind them that chaos occasionally leads to magic.
TRENDS MOVE FAST.
Lucky for you, so do we. You’ve got a business to run—we’ll obsess over the algorithm.
Let us scroll, test, trend-chase, and post so you don’t have to.
