Social Media News for July 2026
What’s new across social: LinkedIn is sharing fresh guidance on how to maximize post reach, including why timing, meaningful conversations, and native content matter more than ever. TikTok is expanding its AI transparency efforts with new tools to help users identify AI-generated content. And X rolled out an upgraded video editor with green screen recording, multilingual captions, and new in-app editing tools to make creating original content easier.
Social Media Trends for July 2026
Turn trending moments into brand visibility with these viral social media trends.
Social Media Trend #1: Sketch to Reality
Creators are turning messy sketches into real products using poppy transitions. This one is an easy trend for product brands to try!
Social Media Trend Ideas:
Draw a product or a visual part of your service and pop the scene to the real deal.
B2B Social Media Tip: Sketch 3 simple steps to illustrate how a popular feature works and how easy it is to use.
Social Media Trend #2: Give Me 10
@page6boutique Give us 10 and then we’re good 🤝 #relatable #retail #smallbusiness #customerservice #funny ♬ original sound – Love Island USA
Creators are repurposing an audio clip from the reality show of the summer, Love Island, to react to moments where they feel pressure or have to make a decision on the spot.
Social Media Trend Ideas:
Select a team and focus on common situations that could be seen as funny, yet stressful. For example, the social team dealing with last-minute creator dropouts, location changes, or social media caption selections.
B2B Social Media Tip: Now’s the time to show hectic BTS moments that customers may not be privy to. Use this trend to increase relatability and spark authentic engagement.
Social Media Trend #3: Timestamp
This trend shows off an aesthetic day-in-the-life with visuals rather than voiceovers.
Social Media Trend Ideas:
Show how easy a customer’s day-in-the-life can be when they use your product.
B2B Social Media Tip: Select multiple team members with various job functions and develop a carousel post to highlight how their day-in-the-life content is all different but ensures your customers have a 10/10 experience.
Social Media Trend #4: Pull for a Chat
When we said that Love Island was the show of the summer, we weren’t kidding. This trend is another reference to the common phrase they use in the show to get 1:1 time with different cast members.
Social Media Trend Ideas:
Hint at the fact that your product is so good that a customer may have to pull you aside to get the 411.
B2B Social Media Tip: Consider spilling the tea on the details of the chat in the comments to let your followers in on the conversation (i.e. what makes your product or business best-in-class).
Social Media Trend #5: When Life Gives You
Spell it out for your audience with this trend, which highlights what you get when life gives you a specific set of ingredients.
Social Media Trend Ideas:
Show the materials, components, tools, or technology that go into what you make. Think steel, wiring, insulation, controls, and labor becoming a finished system.
B2B Social Media Tip: Focus on the process behind the service, then show the finished result: a system that runs better, lasts longer, or causes fewer problems.
Social Media Trend #6: Pixelated
This trend has major retro vibes. Brands and creators alike are converting photos to blocky, digital illustrations reminiscent of the 80’s and making their followers swipe to slowly reveal the actual image.
Social Media Trend Ideas:
Use this as an opportunity to surprise your followers with a new product, feature, or upcoming event.
B2B Social Media Tip: Choose an image your audience will recognize, then use each swipe to bring it into focus. Products, equipment, facilities, or familiar jobsite moments work especially well.
Social Media Trend #7: Five Things Worth the Money
@stoneyclover 5 things that are worth the money… founder edition
♬ original sound – Stoney Clover Lane
Not everything is worth the price tag, but some things should always make the cut (your brand included).
Social Media Trend Ideas:
Highlight the product or feature that your audience should consider priceless.
B2B Social Media Tip: Make sure the other items included in your roundup align with your target customer’s interest to increase relatability and engagement potential.
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